What is marketing? One of my favorite thought leaders on the topic of marketing, Seth Godin believes marketing is the generous act of helping someone solve a problem. The goal is to create ideas that spread, spark questions, clarify, and inspires. It is the belief that my problem can be solved through this product or …
Nothing clarifies like clarity. What does your brand echo to your clients or new prospects? What are your core values? Do your clients or teammates know what your brand stands for? In business today, your brand can build your business faster than your service or product will. The power of social media has created millions …
By Jernavis Draughn The average user touches their cell phone 2,617 times per day. The extreme users touch their phone 5,400 times per day. According to Common Sense Media, teens spend an average of nine hours a day online (paywall), compared to about six hours for those aged eight to 12 and 50 minutes for …
By: Jernavis Draughn I’ve been an entrepreneur for over 12 years now and I feel I’m finally starting to figure this thing all out. The best teacher is EXPERIENCE. Today most people are attracted to the title of being an “ENTREPRENEUR”, because it’s the cool thing to do. This topic is being echoed across the …
5 things I wish I’ve learned before becoming an ENTREPRENEUR!! Read More »
Today we are consumed with numerous social media platforms that sell us there brand and we buy in on their culture of services they provide. Facebook is a brand that creates a culture of CONNECTING us with our friends and family. Snap chat is a brand that allows us to post and send personal visual …
Jernavis Draughn Everyone yearns to be known for something great. From an athlete, to your position at work, artist, performers, actors, academics, innovators, musicians, painters, and entrepreneurs. Anything that we invest our passion and time into, we desire to leave our imprint upon it. There is the belief that every job bares the signature of …
By Jernavis Draughn What is the 80/20 principle? Let me give some history of where this concept originated. The concept was introduced in 1897 by an Italian economist named Vilfredo Pareto. He observed that most income and wealth came from the minority of the people in his samples. He found that twenty percent of the …
Commitment opens the door to achievement. Most people are interested and not committed to anything in life. Success in anything will first start by you making the decision to fully commit to the process. In order for you to progress in your career, business, marriage or relationships, you will have to endure the process. However, …
Why success in ANYTHING starts with COMMITMENT!! Read More »
By Jernavis Draughn What is the real currency in LEARNING? They say the more you learn the more you earn. There is no price tag on the amount you can learn in your personal space of gifting. We all have been blessed by God to use and help people in the world with our gifts. …
By Jernavis Draughn What you do DAILY will expand! From our consistent actions, behaviors and thoughts, we are unconsciously creating our life. Oprah once said, “what we dwell on is what we become”. The main reason we NEED to create successful daily habits. Have you ever paid attention to your daily rituals? From the moment …