The 3 things leaders should MEASURE

By Jernavis Draughn

Your culture reflects your LEADERSHIP. This pertains to everyone, because we all are leading someone in our lives. From the likes of a family member, spouse, athlete, student, employees, or a significant other. How do you measure your relationships to see if there growing or improving? You won’t accomplish what you don’t measure. Success in anything is not accidental. It’s intentional, purposeful and strategic. As the leader of Athletes Global Corporation, I’m always looking for ways to improve our services, products, customer service, customer retention, and employee satisfaction. We are growing at a rapid rate, which demands consistent systems and processes that will produce successful outcomes. People don’t leave companies; they leave the leaders that are leading them. Our company implements customer surveys, program reviews, referrals and recommendations that helps us continually grow.

Leaders must become evangelic with reinforcing the mission and vision of the organization to ensure everyone is marching in the right direction. I believe managers push; leaders inspire. What gets measured gets managed. The teams that are committed to continuous growth, learning and innovation create a blue ocean where they have outperformed, outworked, outlasted and out strategized their competition. Numbers never lie. If you’re not taking score, you’re just practicing. The only way for you to grow anything is by tracking the necessary processes you have in place that will determine if you’re incrementally improving.

In the book “Excellence Wins by Horst Schulze, he explains three vital things leaders should measure in their organization.

  1. Customer Satisfaction/Loyalty. Always conduct online and paper surveys. What is the customer thinking? How likely are you to come back and use our services or products? How likely are you to recommend us to your friends?
  2. Employee Satisfaction. Conduct employee assessments to see how committed they are and how they feel about their current position with the organization.
  3. Leading Indicators. Creating a system in place that will discern if were accomplishing our company mission and vision. Here’s some questions to ask yourself; Are we growing? Are our customers in love with our services? Are we over delivering to our customers?

Leaders are obsessed with growing in all areas of there life. Which requires successful habits and routines that lead to positive results. Business is only one component of our life that needs to be measured to continuously improve. Our health, spiritually, and relationships need the same fertilizing and treatment for growth. Remember change is inevitable, but progress is not. You must become intentional with what you want to achieve in all areas. Life doesn’t give you what you want, it gives you what you work for. The moment you stop measuring your growth in life, is the moment you die internally. Live with purpose!

Quote of the Day: “Most people will to win is for sale.”-Ed Mylet

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